Sr. Manager, Content and Creative Services
Company: Zillow
Location: Remote
Posted on: October 12, 2024
Job Description:
About the teamZillow's Communications team is renowned for
helping to grow Zillow's brand into the household name it is today.
The team is responsible for growing Zillow's audience, building
awareness of its innovative products and services, and enhancing
the company and brand's reputation. Through earned and owned media
channels, the team strengthens Zillow's position as a thought
leader in housing, technology, and real estate and the category
leader in real estate.About the roleWe are seeking a senior manager
for our content and creative services team, which sits within
Zillow's best-in-class communications team. - In this role, you'll
develop and execute content strategies that align with business
objectives and target audience needs. This role supports the
broader communications team by strategizing, developing, editing,
and optimizing content daily. You will lead a small team reporting
to Zillow's Sr. Director of Communications with a direct line to
Zillow's Vice President of Communications. -This role has been
categorized as a Remote position. "Remote" employees do not have a
permanent corporate office workplace and, instead, work from a
physical location of their choice, which must be identified to the
Company. U.S. employees may live in any of the 50 United States,
with limited exceptions.In California, Colorado, Connecticut,
Hawaii, Illinois, Maryland, Minnesota, Nevada, New York, Washington
state, and Washington DC the standard base pay range for this role
is $139,800.00 - $223,200.00 Annually. This base pay range is
specific to California, Colorado, Connecticut, Hawaii, Illinois,
Maryland, Minnesota, Nevada, New York, Washington state, and
Washington DC and may not be applicable to other locations.In
addition to a competitive base salary this position is also
eligible for equity awards based on factors such as experience,
performance and location. Actual amounts will vary depending on
experience, performance and location.Who you
areResponsibilities:
- Manage the content and design strategy for Zillow's corporate
website, Zillowgroup.com -
- Lead a small creative team to produce blog posts, scripts,
videos, newsletters, multimedia content and other special projects
for internal and external audiences.
- Write for a variety of channels and audiences including
executive bylines, video scripts, and op-eds. -
- Develop and implement a comprehensive, human-focused
storytelling strategy that aligns with the company's goals and
brand.
- Work with comms partners and internal teams to source stories
that will enhance Zillow's corporate and brand reputation among key
audiences for internal and external earned and owned channels.
-
- Proofread and edit content to ensure clarity, grammar accuracy,
and brand voice consistency.
- Schedule and maintain a content calendar to ensure timely
publication -
- Monitor website traffic, performance, and user engagement using
tools like Google Analytics, and report on metrics regularly.
- Manage a small production budget as part of the overall
communications budget. -
- Stay up-to-date with industry trends in content strategy and
social media. -
- Provide feedback and coaching to other content creators within
the team
- Will work cross-functionally with other content hubs to
collaborate and develop cohesive content strategy -
- Experience:
- Bachelor's degree and minimum 8-10 years of professional
experience in communications -
- Managing corporate websites/blogs (at least 2 years
preferred).
- Using CMS platforms like WordPress to publish and update
content; overseeing CMS platform improvements
- Proficiency in using Google Analytics and/or other web traffic
analysis tools
- Managing a team of producers, editors, social, graphic
designers, and vendors. -
- Demonstrating ROI of content / communicating impact to
leadership
- Skills:
- Excellent content creation, writing and editing skills focused
on engaging storytelling. Able to write various content, including
blog posts and bylines, op-eds for executives and subject matter
experts. -
- Strong project management skills to handle multiple tasks and
deadlines.
- Good understanding of web design principles and user experience
(UX).
- Knowledge of SEO best practices and content marketing
strategies.
- Familiarity with social media platforms and how they integrate
with websites and blogs.
- Creative problem-solving and consensus-building. Adept at
finding win-win scenarios through understanding and negotiation.
-Nice to haves:
- Journalist background
- Tech company experience -
- Might be good to have this person eventually oversee the tech
blog as well -Get to know usZillow is reimagining real estate to
make home a reality for more and more people.As the most-visited
real estate website in the United States, Zillow - and its
affiliates help movers find and win their home through digital
solutions, first class partners, and easier buying, selling,
financing and renting experiences. Millions of people visit Zillow
Group sites every month to start their home search, and now they
can rely on Zillow to help make it easier to move. The work we do
helps people get home and no matter what job you're in, you will
play a critical role in making home a reality for more and more
people.Our efforts to streamline the real estate transaction are
supported by a deep-rooted culture of innovation, our passion to
redefine the employee experience, a fundamental commitment to
Equity and Belonging, and . These benefits include comprehensive
medical, dental, vision, life, and disability coverages as well as
parental leave, family benefits, retirement contributions, and paid
time off. We're also setting the standard for work experiences of
the future, where our employees are supported in doing their best
work and living a flexible, well-balanced life. But don't just take
our word for it. Read recent reviews on and recent recognition from
multiple organizations, including: the 100 Best Companies to Work
For, Glassdoor Employees' Choice Award, Bloomberg Gender-Equality
Index, Human Rights Campaign (HRC) Corporate Equity Index, and TIME
list.Zillow Group is an equal opportunity employer committed to
fostering an inclusive, innovative environment with the best
employees. We are committed to equal employment opportunity
regardless of race, color, ancestry, religion, sex, national
origin, sexual orientation, age, citizenship, marital status,
disability, gender identity or Veteran status. If you have a
disability or special need that requires accommodation, please
contact your recruiter directly.Qualified applicants with arrest or
conviction records will be considered for employment in accordance
with applicable state and local law.Applicants who receive job
offers from Zillow Group will be asked to sign a Proprietary Rights
Agreement which includes confidentiality, intellectual property
assignment, customer and employee non-solicitation, and
non-competition provisions. If you are contacted for a role at
Zillow Group and wish to review a copy of the Proprietary Rights
Agreement prior to receiving an offer, you may request a copy from
your Recruiter.
Keywords: Zillow, Bend , Sr. Manager, Content and Creative Services, Advertising , Remote, Oregon
Didn't find what you're looking for? Search again!
Loading more jobs...